Posters from an unreleased art project

Been working on a little art project, whose release seems to be "delayed" indefinitely. We'll see when it sees the light of the day, but until then, I have some cool posters to share from the project.

A very stylish Vada Pav

Is that a five-star restaurant serving a Vada Pav? No it's just the local IKEA's food court having a very good lighting and wooden interior. I think this was one of the cheaper, and value for money Indian snacks I have had in the Bay Area.

A Shift in movie preferences

I used to enjoy dark-gritty thrillers, and serious subjects a lot. Some of my favourite movies of the 2010s were Omerta, Gangs of Wasseypur, Raman Raghav 2.0; my favourite shows included Mindhunter and Westworld. I was admittedly a sucker for anything dark and thought provoking. There was a certain kind of thrill to these movies.

My dad--my frequent co-participant in movie nights, absolutely hated these movies. His favourites were old-school actioners like Raees, or love stories like Dil Toh Pagal Hai or even Jab Tak Hai Jaan. It's not like he didn't like anything dark, but his threshold for dark was Drishyam or perhaps Talvar. I remember this one time, we went to watch Tamasha together, and his reaction in the first half was absolute disgust! :D (It wasn't a dark movie, it was just way too preachy for him)

I always wondered, how come my dad who was practically as big a movie buff as I was, never really enjoyed serious cinema. I asked him once, and he told me it was age; at my age he, too saw the niche Hindi and (some) international films. But something changed a few years ago. After his passing, gradually I drifted away from the kind of movies I enjoyed a few years ago. My favourite genres now are the entertaining crime capers and old-school actioners; I seldom watch anything too dark now. While I do like the occasional serious movie like Gargi, or more recently Stolen. I just don't feel the same urge to watch them as I did when I was a few years younger.

Am I turning into my dad? Most likely not. But to me, I understand his perspective way better now. At some point, the tumultuous nature of life catches up. Life itself can be so grim and gritty at times, that watching the same when you're desperately trying to unwind feels like a chore; at that point you want something light hearted, something fun, something that makes you forget the quotidian troubles. A dark-crime drama about a stolen child, no matter how good it is, hardly satiates that appetite.

Patterns in a Bollywood musical

This year I've been watching a lot more older Hindi movies, early 2000s, late 90s cinema; back when songs used to be a big part of every Hindi movie, regardless of the genre. Something I've discovered during the process is that each film has ~5-6 songs that fit a pattern. The pattern being:

Song 1: Introducing the male lead
Song 2: Introducing the female lead
(Optional) Song 3: Introducing any other main character, who plays a significant part
Song 4: Pre-Intermission act change : This is an up-beat song where; in love stories this is just before the conflict is introduced
Song 5: Post-Intermission song : The only purpose of the song is to act as a loo break for people who weren't able to go to one during the break
Song 6: Pre-Climax song : Raising the beat of the film before the final act. Usually happens 30-40 minutes before the end of the film.
Song 7 - 9 : If the filmmakers are feeling particularly generous, they'll add different songs at the beginning and credits too and maybe add another song post-intermission if the film is longer and needs a change of acts.

Some examples:
Movie: Jaane Tu Ya Jaane Na
1: Opening Credits : Tu Bole Main Bolun
2: Introducing the Male and Female Leads Kabhi Kabhi Aditi Zindagi
3: Pre-Intermission, change of act: Pappu Can't Dance
4: Post Intermission song Nazrein Milana
5: Additional Conflict Song: : Jaane tu Mera Kya Hai
6: Pre-Climax: Kahin Toh


Movie: Kal Ho Naa Ho
1: Introducing the Male and Female Leads Pretty Woman
3: Pre-Intermission, change of act: It's the time to Disco
4: Post Intermission song Kuch toh Hua Hai
5: Additional Conflict Song: : Kal Ho Na Ho
6: Pre-Climax: Maahi Ve

The Berkeley clock has been fixed

A few days ago, I discovered that the UC Berkeley Campanile clock on one of the faces of the tower was broken. Happy to report that as of this week the clock's been fixed. I walk by the campanile almost every day, and it's so fascinating to see that it took them this long to see the broken clock and fix it.

July 7, 2025: The clock facing the North Gate shows incorrect time.

July 18, 2025: The clock is now showing the correct time.

Bagel Art

Boichik Bagels is excellent btw.

Provocation

When you have a new idea, you're bound to have provoke people. You're bound to get a strong reaction, because it's new and unheard off; so people don't immediately know what to say to it. Sometimes I feel it's important to have that, because the opposite of this is no interest, indifference, i.e. the idea having no impact at all.

And it's not necessarily a bad thing, it's a very natural thing. When people hear new ideas, there'll always be some that connect with it, there'll be some that disagree, and then sometimes there'll be people who feel attacked by the idea and a strong visceral reaction to it. Such a strong emotion to me is the validation of the idea. For something that results in such strong an emotion, is actually forcing people to think about things, including their axioms and assumptions. To me that's a win, if what you've got to say, is a result of well researched, honest, and disciplined practice.

My Desktop Organization Strategy

So the way I organise and keep my desktop clean is, I take all the desktop files and store them in a folder titled Desktop Files followed by the current year, month, and date; I then move that folder to a folder called "Desktop Files" in my Documents directory. Creating this rather temporal map of all my files.

Essentially something like this: Documents > Desktop Files > Desktop Files 2025 07 17...



The funny thing is, I was talking to a friend yesterday, and they mentioned that they use the same strategy for cleaning their own desktop. And I have heard this from at least one other person (whom i can't remember right now). What a funny coincidence that two people independently reached at the same organisation concept.

Curious if anyone knows if this filing system has a name. If not, maybe I should write a design thesis on it and name it after myself. :P

Perks of daily public transport commute

Just finished a book in less than 7 days. This is the fastest I've been reading in a while. I've read 8 books this year, and gonna start my 9th book tonight. IMHO, that's just been possible this year because I have spent so much time on BART and Caltrain this year. Commuting for work, commuting to network, commuting to save money. Public transport is great for just sitting and reading.

Atlantic Hotel's the name of this book, written by João Gilberto Noll and translated by Adam Morris. IMHO it's an "OK" book, it tries to be dark and mysterious, when it's really just a meandering tale spoken from a first person narrative. I liked how the first person narrative is followed in such a disciplined manner. Sadly, don't have much opinions on this book. Good read, may make for a fun crime caper, but I wasn't particularly blown away by it.

Why hustling is not important to Mastery of Craft

So Zomato (the Indian food delivery company) launched a new ad campaign recently, very much styled visually like the Crazy Ones ad. They got some of my favorite icons to present in the ad, and they had some cool visuals. It's all fine and well, but their messaging was rather disappointing. They seem to be promoting people to "Hustle" to be successful.

Now this seems like a common misconception amongst people, the idea that if you work yourself to the bone, if you devote your life to your work, have sleepless nights etc, i.e. you hustle, only then can you master your craft. As someone who has tried doing that and as someone who has seen the downside of the hustle culture, I can tell you that this is a bullshit practice.

What makes you master your craft is not hustling, it's hardwork combined with humility, patience, perseverance, and sanguinity. It's the willingness to be humble enough to recognise that in the grand scheme of things our work is insignificant, but how we conduct ourselves, how we are with the people around us, and how we show up when the chips are down; that makes us be better at who we are and what we do. Doing this repeatedly, is what makes us master our craft, not, living in the hubris that the more work one puts in, the more it makes them entitled to successes in life.

Ad in question:

India's loss at Lord's today

I'd be remiss to not include the devastating defeat India faced at Lord's today. What makes the defeat so devastating is not the fact that the team practically collapsed, but it's the fact that despite all adversities we came so close to winning the match (just 23 runs away!) and yet lost it to an odd ball that spun backwards!??!! I've never seen a leather ball spin backwards, and hit the stumps with such accuracy. Siraj's dismissal was comical, unfortunate and sad at the same time. It makes the defeat sting even further.

Not to add to the fact that this loss is juxtaposed with the famous win from 4 years ago, when Kohli and the boys gave the British batting lineup "60 overs of hell" in Kohli's words. Well we got pretty close to exactly that this time around. Batting wasn't easy on day 5 at this Lord's pitch and Carse, Archer and Stokes didn't make it any easier.

But the loss is also a reminder of two very important life lessons that I've grown to learn the hard-way: 

1. You may do everything right, yet end up on the losing side and face failure. Hardwork and diligence is no guarantee of success. 
2. There's hardly ever one failure point in a failure. We didn't lose this match because of Siraj's unlucky dismissal, we lost it because the dropped catches, the 61 extras across both innings, the unncessary run out of Rishabh Pant in first innings, all these things added up. 

Anyway, hopefully the team will bounce back. I've been pleasantly surprised by the young-ish team's performance this year. They've shown a lot of grit.

What makes a great Pizza?

Years ago, I was at a Pizzaiolo training at the AVPN (Associazione Verace Pizza Napoletana, the standardization body that protects the Neapolitan Pizza's authenticity) and the chef / my instructor for the day, answered a question on what defines a good pizza. If you see the AVPN rules for a Neapolitan Pizza, you'd think it'd have something to do with water content or the region from which the tomatoes come from, or the flour. But the chef's answer was extremely simple.

He said, that the best Pizza was one that was easy to digest (you shouldn't feel bloated after eating it, you shouldn't have to rely on a fizzy drink i.e. when it leaves a dry aftertaste) and that used simple but fresh ingredients; in other words a pizza that wasn't hiding its poor quality produce under multiple ingredients. Ofcourse, to make an easy to digest pizza you need a well fermented dough, you need it to have a minimum amount of hydration (65% by bakers fractions is usually the suggested hydration) and shouldn't over / under bake your pizza. To get fresh ingredients, well, you get fresh ingredients.

As simple as it sounds, the process is extremely challenging and one that is hard to perfect. By the said metric, I've had a good pizza in very few places, in fact some of the famous Pizzerias in Naples, fall flat in digestibility. My favourite places are 50 Kaló (Both the Naples, and London locations ), La Notizia 94 and Gino e toto Sorbillo (Naples).


50 Kaló: I admire their craft and hospitality. Their Marinara and Marinara Reinforzata are exceptional, the tomatoes are fresh and the flavours simple. This is the quintessential Neapolitan Pizza. Perfect representation of the flavours; and they scale very well! I had the opportunity to visit both their Naples and London outlets and both of them had no compromise on the taste!

La Notizia 94: When you bite into this Pizza you don't even realise it's vegan, it's so soft, and so full of flavour that you never realise that there's no cheese in it. The dough is perfectly fermented, the pizza is perfectly baked with the right amount of leopard spotting and the flavors are perfectly balanced.

Gino e Toto Sorbillo (via Del Tribunali, Naples): It's the classic ~100 year old pizzeria. Big lines, big brand name (and yes, the taste varies between outlets, their pizzeria in Milan was less than ideal); but the Pizza I had at their original location in Naples was fantastic. Another vegan pizza, and another Pizza where the quality of the dough and the freshness of the tomatoes was so impeccable, I barely thought about anything else.

---
P.S. Fun Fact: The plural of Pizza is Pizze.

Almost Gray Scale

Fascinating how almost all of these images (barring the fourth one) are naturally shot without any filters and yet appear gray scale, with just about a hint of color. I really enjoy taking pictures that have a lot of natural patterns.

The idea of Making and Learning vs Learning and Making

I was at an event this Thursday, and an idea struck me. I think the people who make first and then learn have a greater chance of innovating and making cool products than the people who spend a lot of time learning, and then making.

Don't get me wrong, I still value the desk research and user interviews in the process of making something and they remain important parts of the design process. But here's an example. How would you design a UI for a mythical ambient computer that doesn't exist yet. Let's say it's got a projected display. It sits on a desk and it works as a study companion. Design Thinking handbooks will tell you to follow the double diamond process before you put pen to paper, you must do the user research, you must conduct interviews, you must follow the heuristics, you must do X, Y and Z.

Here's the catch. None of this exists for the said platform yet. Now what? Well you make something and then test if it's working. You gotta start from Making and not learning when doing something radically new. You have to be humble enough to make big changes if it's not working. But it's important to follow your instincts, and put your idea to paper, even a sketch to me is an act of making. And then you must show it to the people who will use it, learn from them, adapt to their needs. And that's how you build out something new. Double Diamond fails here.

The biggest problem with the Double Diamond is the lack of trust in a designer's instincts and knowledge. Ideas aren't isolated, they form from a variety of experiences, it's important to acknowledge those experiences to truly understand a problem and possible solutions. Pretending we know nothing about something doesn't help. Starting with a sketch, a paper prototype, an idea of how the solution looks like doesn't hurt anyone. Show it to people you're designing for, then dive deeper into the problem.

Having something to begin with is so much more effective for learning than just mindlessly meandering in different directions. The risk with such meanderings is a) Spending too much time researching and too little making. That leaves less room for iterative learning, and b) conforming to our own biasis.

Just my two very rough cents. Make first, and then learn. But learn for sure.

Pain au Chocolat

A couple of years ago, I was in Europe, and had the opportunity to have one of the most delightful breakfasts I've ever had. A Pain Au Chocolat at this vegan cafe in Zürich (Roots), and it's the best Pain Au Chocolat I've ever had.

Two years on, I've been to Europe once more, and I've spent some time in US. I have not been able to find better vegan Pain Au Chocolat (Pronunciation Tip: | pan oh shoh-ko-lah |) anywhere.

Just thinking about this today, as reminiscing the delightful breakfast, as I was craving for one and struggling to find anything that comes close to it.

Wandering...

Went on a short walk in Berkeley hills yesterday, wandered astray into the fire trails just to see if the road lead to the other side of the campus towards the Botanical garden. The route was a bit of a dead-end, but I discovered some really good views, which are even better on a sunny day. Sometimes wandering is fun! Especially if the city is so beautiful.

Trying to give meaning to the meaningless

Are you, like me tired of phrases like "It'll all be ok in the end", "All's well that ends well", "Whatever happens, happens for the best", "Just hang in there, everything's gonna be ok"? If so, this is a fun observation. IMHO, The world doesn't have a greater meaning. It's chaotic, and random. So none of the above make any actual sense.

"But but it's ancient wisdom so it must be true?", kind off. Basically when we experience the world in its chaotic, uncontrollable self; it's terrifying, and we desperately want comfort, and we seek comfort in thinking life's a puzzle, the pieces must fit together. "Everything's there for a reason", When it's just our projection being put on to it. We come up with rituals, superstitions, all in desperate search of meaning, when there's none. It's just us comforting ourselves. But in doing so, we start believing the stories we tell ourselves, and we subconsciously start seeking opportunities that would prove our superstitions (manifesting).

Things might not end well. Whatever is happening could be happening for the worst, everything might not be ok. Sometimes we can do something about it, and we should act, without thinking about how things will be alright, and sometimes we can't do anything about it; then we must leave it to ancient wisdom, and indulge in the ignorance of thinking everything happens for the best. 🙃

Watching older movies

So I was working on something last night and instinctively set a movie on the side to stay focused while working (yea, weird hack but works). So the way I picked this was just because I was listening to radio (My Station) on the Apple Music app and one of the songs from that movie started playing.

Funny thing is I saw this movie last, ~21 years ago. And in a similar setup. Me and my dad had one of those rare late movie nights watching this at ~1AM at night because DD Sports had just finished the Olympics 2004 live telecast and the cable operator decided to play this movie. Ofcourse, the 9 year old me was just ecstatic at the idea of a new movie being broadcast on TV, and my dad perhaps got engaged into it once he started watching it (that was the thing with us, if the movie was engaging we'd just sit and watch, we didn't really care if it was 1AM at night or 3).

Anyway, fun movie night memories of watching this film and I found the coincidence of watching it again late at night to be interesting. I've been thinking of that night 21 years ago very fondly since morning.

Privilege

Not the most positive post today. Was just thinking about how I've been professionally designing apps for the last 14 years now, and even now people tell me I am a "UI Engineer", when I clearly am not. At the same time I see people who started after me, climb up the ladder, get opportunities I can still only dream of having, and make an impact with their work.

I joined the MDes program at Berkeley nearly two years ago, hoping that this would open up opportunities for me to work in Emerging Tech. But it's done nothing to further that. In fact, I just feel more humiliated, as people look at me, and see apps on my portfolio and go, "Oh! Indian, makes apps, so must be a software developer". I have had a person repeatedly tell me to look for UI Engineering roles, even as I protested that I am a designer. That's the bitter truth of having a skill-set that spans through Software, Hardware, Engineering and Design. It doesn't open up more opportunities, it just confuses the recruiters.

Belated Post of the Day: Making and not judging

Arrgh!! Missed my streak of making one post a day. This was in my drafts (my head) for the entire day yesterday, and I just didn't get to sit down and write it down. So here's a rare back-dated post.

Make → Show → Learn is an often cited design strategy. It goes by many names (the double diamond is one of the fancier ones), but something that it misses out on is the fact that a lot of people start doing all three of these processes together. The worst is Making and Judging (a combination of looking at the work yourself and trying to draw things to learn from). Ideally you don't want to do that, it slows down the making process, and worse yet, risks you not putting out anything at all! But it's so hard! In fact, I'd say it's the challenge you must master to make something.

I am redesigning my portfolio right now, and it's difficult not to take a step back and judging my own very rudimentary graphics and feel overwhelmed by my inability to communicate ideas. It's a humbling experience, but I must remind myself to not judge my work until I've made one iteration of it at least, and put it out. Right now, putting out something is way more important than perfecting it.

Yep, this is equal parts note to self, and equal parts me sharing wisdom gained from my experience.